One of the great things about Drupal is its flexible system of nodes and taxonomies. This allows for bespoke categorization of many types of content.
Stefan Deeran is the director of strategic partnerships at Parse.ly, the leading provider of audience insights for digital publishers. Stefan oversees all partnerships with best-in-class companies that serve publishers, including platform partnerships to enable integrations as well as solutions partnerships with digital agencies and analytics consultancies. You can contact him at stefan [at] parse.ly.com.